Ruy Cervantes

About Me

I am innovation architect and researcher. I cofounded of ID2R, a corporate innovation consultancy firm, where we enable firms to develop innovation strategy and culture that creates sustainable business results. I have more than ten years of experience in innovation, worked at corporations, startups, academia and governments.

I have a Ph.D. from University of California, Irvine. My dissertation was about the creation of the tech startup community and culture in Mexico; I apply the insights from that research in the ecosystem development work I do.

I am member of board of startups and NGOs that seek to push the innovation ecosystem.